“The more informative your advertising, the more persuasive it will be.”
—David Ogilvy
Our Services
It all begins with an idea. Perhaps you are seeking to expand your customer base, engage with existing customers, or maximise your digital presence in order to drive sales. Or perhaps you are seeking fresh and innovative ways to share your vision and value proposition in order to build brand equity. Whatever it is, we help you communicate in a way that helps businesses thrive.
Email Marketing
Did you know that email marketing still beats any other form of marketing, including social media? Email marketing is the top strategic communications channel according to 91% of marketers, as described in this downloadable pdf. Social is the second most important at 83%. Done well and according to GDPR best practice, email marketing is an essential component in your sales, marketing and branding outreach.
Newsletters and Blogs
Newsletters and blogs are a fantastic way to communicate with your target audience. They are a format in which to be informative and leading-edge. Add value by providing relevant content, whilst weaving in information about your brand, products and ethos. The idea is to inspire your readership. Not having a regular newsletter or active blog is a missed opportunity to engage, sell and create brand equity - yet blogging is time consuming. We take care of the copy for you. 150-250GBP per newsletter depending on complexity.
SEO Articles
Writing for search engine optimisation is vital in helping you stand out in the sea of copy that is available moment to moment. SEO writing helps customers to find you and connect with you and is a marketing essential for your repertoire. Awareness regarding the latest keywords, search trends, algo changes and hashtags is an important piece of the puzzle too. We incorporate metadata seamlessly. Great brands are adept at positioning themselves well and utilising and technology and the mood of the time in order to do so. Pricing starts from 150GBP.
Websites
Is your website in need of a refresh or are you starting from scratch and don’t know where to begin? Great copy maximises your success. We craft your copy, provide art direction and advice on which service provider best suits your needs. A good website makes you the leader of the pack, plus provides a host of analytics and marketing options with which to understand your audience and better cater to your valued customers. For us, it is a chance to get creative together and help you broadcast your vision loud and clear, via visuals, words and emotion combined. Website copy for 1500-3000GBP (includes 5 pages).
Make your business stand out.
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Advertising Copy
Create advertisements and advertorials that are impactful, stylish and enticing. As consumers, a great turn of phrase, or powerful tagline, can stick in our minds for decades.
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Leaflets and Brochures
Well-designed leaflets, brochures and postcards are key marketing collateral, useful for highlighting new launches, promotions and more. Effective and cost-efficient, such material is a great way to get in front of customers.
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Social Media Posts
Social platforms are a core marketing tool for many business. Setting the right tone and attracting your target audience is paramount. Social media makes it possible for customers to find you, begin a conversation, and make instant purchases.
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Direct Mail
Letters, mailers and catalogues give your existing customers something to browse through over morning coffee, while also providing pause to visit your website. Direct mail is a tried and tested method of marketing, yet there is a knack to presenting content in a way most likely to impact your bottom line.
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Pay-Per-Click Ads
Quick and easy to implement, pay-per-click (PPC) ads make the most of keywords and alert customers to your new line, seasonal sales and more. PPC ads are a further option with which to experiment, as you begin to systematise your sales and marketing outreach.
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Press Releases and Press Ads
Press coverage and press mentions provide a golden opportunity to build brand equity and jump start sales. Writing for the right audience and the right publication is a skill however and since there is so much competition for air time, it is important to get it right. A carefully crafted press release or ad can make all the difference.
