Operation unwind

The permanent solution is not exactly new; yet there is nothing out there to rival it.

Experience greater ease, comfort and peace, guaranteed…

Yes, we are talking “The life changing magic of tidying up”, systematised by Marie Kondo. The one, the only, tidy to end all disarray.

Practically and psychologically, it is a marvel that has to be experienced to be believed. This world renowned phenomenon is a breath of fresh air when you are in the mood for a re-org - or well, new life. The process is simple yet profound. Think of it as the once-and-for-all tidy. For that is what it is. After one big tidy, nothing is ever the same again - in a good way. So if you value those lovely pauses where you can enjoy a cup of tea or glass of wine- and want more of that and less of the other, this method is for you.

Life Changing

Marie Kondo began sharing her profound love of tidying and organising over a decade ago, and no wonder it remains as popular as ever. The real beauty of it is, it is not really about tidying, it is about not tidying. Meaning, not constantly having to rummage through things, arrange things or lose your favourite jumper. Ever again. Once implemented, home is a completely different ball game. It also works particularly well if you are going through trying times of one sort or another, which is another magical aspect of it. It is more self-help and than actual-self help. And then also, voilà, staying neat is a breeze. Remarkable.

Marie Kondo’s now global empire, is the result of Kondo’s enormously popular books (The Life Changing Magic of Tidying Up is now in its 55th print run), a model of professional consultants trained in the Marie Kondo method and through fantastic marketing and TV coverage. In honour of this brilliant woman and the indeed life changing magic of tidying up, we took the company as a case study for a hypothetical direct mailing and wrote sample copy.

On Spec:

A new home in the home you are in

Is it time to declutter and create space and new energy? Try a new system of organising and streamlining your living space, once and for all, with the [Client method]. This one-off, iconic process will revolutionise your living space, resulting in greater ease around the home and other life-changing benefits. Watch as we help you reconfigure what you have, and create a sense of being somewhere new right where you are.

[Client method] your home

Regardless of the size of your home or the magnitude of your belongings, our trained consultants are able to help you improve the use and function of your living space, leaving you feeling unburdened, more organised and at greater ease.  Rest assured, this isn’t about spending money on new home furniture or decorating, it is about working with what you have and making your space work for you. Our consultants help you to create space and organise your possessions once and for all. It is easy to transform your home and free up your time and energy with the renowned [Client method] system. 

Hoarding is all too easy 

We accumulate endless items without realising.  Before long, our belongings get in our way and weigh us down.  We help you declutter one room at a time, drawer by drawer and cupboard by cupboard. This isn’t a spring clean however, the result is an entirely new system of living. After sifting through and deciding which items you use and love and which you don’t - we install a new storage system so you will never have to re-organise again. 

With the [Client method] system in place, you’ll know exactly what you have, where it is and where you are. You’ll never have to search for missing items, have things falling out of cupboards, buy a duplicates or need to cram items into tight spaces. Benefits include less time spent each day clearing up and sorting out, less confusion, more room, and more comfort in your living space.  But that’s just the beginning.  The real magic is that the process also frees up your energy and leaves you feeling lighter as you go about your day.

What we do

 We revolutionise your living space, leaving you with more time to spend doing the things you enjoy and less on chores around the home. In the Japanese tradition, home is a place of serenity and calm, with every item in its correct place. Unwanted or unloved items can either be recycled or disposed of, to create space and light in your home. The revolutionary system pioneered by Marie Kondo in her book “The Life-Changing Magic of Tidying Up”, now in its’ 55th print run, has helped millions of home lovers transform their living environment from chaos and crammed, to calm. The feeling that comes from having everything in order, in a beautiful and functional living space is priceless.

More space, more energy

 The real benefits are as much in terms of peace of mind and ease, as they are practical. The energy of your home shifts to offer more peace and vitality and you’ll enjoy feeling the difference.

Reach out to one of our consultants now and begin the life-changing magic of tidying up:

Local Consultant Name, Email, Phone number).

We can’t wait to hear from you.

ENDS.

For companies that offer professional services, direct mailings work well, particularly with relevant visuals. We are here to help you craft a direct mailing of your own.

For further information, please get in touch using our contact form.

© All rights reserved. Lifestyle Copywriters, Ltd., 2021.

 

 

 

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